100 Days Of Blogs: We Did It! 🌊

🌅 Day One: The First Drop

One hundred days ago, we set sail with nothing but a mission: use style as a voice for the ocean. No glossy marketing teams, no corporate playbook just passion, grit, and a refusal to let silence drown the truth.

It started like all tides do with a single drop. The first post rolled out quietly, just another ripple on the endless surface of the internet. But ripples don’t stay small. They stretch. They grow. They find each other.

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🌊 From Ripples to Waves

Since then, we’ve told stories of creatures so strange and beautiful they feel like myths the ethereal Glaucus atlanticus, the fierce sarcastic fringehead, the ghostly vampire squid. We’ve exposed the threats they face, from the slow suffocation of microplastics to the fast fury of reef bleaching.

We’ve looked at the ocean through the lens of history, science, and rebellion. We’ve written about coral’s hidden pharmacy, the double life of reef tourism, the tide of trash fast fashion leaves in its wake, and how a single shirt can be a protest you wear.

One hundred posts later, these waves have reached you reefkeepers in living rooms, divers beneath the blue, surfers chasing the swell, and marine biologists planting hope one coral fragment at a time.
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On day 75, I watched the sun spill its colors across the water and felt the weight of what we’ve built together. I’m endlessly grateful to be here for you, for your loved ones, and for the planet we call home.

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🪸 The Power of Daily

Writing every day isn’t easy. The tide doesn’t always bring inspiration. But the ocean doesn’t rest, and neither can we. Each day’s post became a small act of defiance a way to keep the conversation alive when the world’s attention drifts elsewhere.

Day after day, these blogs have done more than share information. They’ve built a rhythm. They’ve carved a channel. They’ve turned the Immoral Coral blog into a place you can return to knowing the tide will always bring something new.

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🌍 What We’ve Gained in 100 Days

 

• A stronger community – Conversations in our DMs, shared posts, and the way you’ve tagged us in your ocean moments.
• A deeper story – The archives now hold a living library of marine life, conservation wins, and bold calls to action.
• A sharper voice – The Immoral Coral tone has crystallized equal parts love letter to the ocean and war cry against what’s destroying it.

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⚓️What’s Next

Day 100 isn’t just a milestone it’s proof of what can happen when passion meets community. We are endlessly grateful for every single person who’s read, shared, or simply carried a piece of Immoral Coral’s mission with them. You’ve made this journey bigger than us.

But this is only the beginning. We’re not just keeping the momentum we’re building a tidal wave. From here on, you can expect two scheduled blog posts every week, each crafted to pull you deeper into the ocean’s beauty, mysteries, and urgent stories. And between those, be ready for surprise features whenever we uncover something we can’t keep to ourselves.

We’re diving headfirst into new media immersive reels, captivating posts, and stories designed to keep you fascinated and involved. Plus, we’re rolling out monthly themed drops, collaborative conservation projects, more Creature Features, and a louder, sharper voice for the ocean. Get excited, be ready.

If the last 100 days were about finding our voice, the next 100 will be about turning it into a roar. The tide is rising, and we want you with us when the next wave hits.

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Family repping the rebellion 🦈 My brother rocking the ‘Reef Wrecker’ loud and proud at SeaWorld because making waves runs in the blood.

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💙 To Everyone Who’s Been Part of This

Whether you’ve read one post or all 100, whether you’ve bought a shirt or simply shared our words you’ve been part of this ripple. The ocean is vast, but every change it’s ever known started small.

Today, we celebrate the first 100 drops. Tomorrow, we make the next wave.

 

Wear the truth. Restore the ocean.